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FAQs > WHICH PLANNING TIPS WILL MAXIMIZE SUCCESS?

For authors, SECURE BOOKS and arranging BOOK SIGNINGS

If a best-selling author is being considered for your next event, avoid disappointing audience members by not having the author’s book available at the event (either for purchase or pre-purchased, beforehand). Author signings are also extremely popular, although not all authors relish this, so it’s important to set those expectations upfront. To learn more, please visit our Resource Center and download our complementary Top 6 Ways to Double Speaker Value best practices document.

ADD-ON SERVICES, e.g. entertainment, emcees or dinner reception

The right celebrity entertainer or band can often connect with audiences in special ways, to create a truly unique and memorable experience. Emcees and moderators can also significantly enhance an event. And, when you’re booking your next speaker, why not set up a special reception for VIP guests or an add-on service that will deliver incremental high value at a relatively minor cost? These are just some of the ideas our speaker agents often end up sharing, while helping to plan your perfect, next event. We begin with your budget and objectives and then try to help to deliver a metaphorical “home run.”

Use PRE-EVENT planning calls to SET EXPECTATIONS with speaker

Once the needs of your audience and your event objectives have been determined, pre-event planning calls are a great tool for fine-tuning itineraries and setting expectations with the speaker. Professional speakers are tremendous allies and part of what you are paying for in a speaker are the hours they spend for research and preparation. That’s where it’s great to also have a partner like us, as we understand the importance of these calls and are experts at facilitating them to set expectations and ensure that everyone is on the same page, in terms of how the event is to be structured.

BEST PRACTICES docs can help with your event planning

A benefit from having placed thousands of speakers around the world – and working with some of the industry’s most respected meeting planners – is that our “Best Practices” are grounded in real-world experience. As a complementary service, we share these best practices documents, as well as great thought-leadership articles, as we know that smart thinking, sound processes and great speakers can often make or break an event. Simply click here to access our Resource Center, which we regularly update with new Press Releases, articles, and Best Practices documents.

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