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Sergio Zyman

World-Renowned Marketing and Leadership Expert; Former CMO, The Coca-Cola Company

$25,000 - $40,000

Business | Campus & University | Keynote Speaker | Lifestyle | WWSG Favorites


"Selling more stuff to more people more often for more money more efficiently" defines marketing success for Sergio Zyman, the man who put the fizz back in Coca-Cola's fortunes, founded a preeminent marketing strategy firm, and authored four books, including two international bestsellers. He was named one of the Top Three marketing pitchmen of the 20th century by Time magazine and was influential in the positioning and development of the strategy that resulted in the election of former Mexican President Vicente Fox. Hailed as one of the most dynamic and charismatic speakers in the world, Zyman energizes audiences with his entertaining and engaging style.

  • A Down Economy: The Lazy Marketers Lame Excuse
  • Private Equity: It's Not About "Managing the Business"
  • Why Marketers Need to Be More Like Politicians
  • So You're On The Health/Wellness Bandwagon? Going Beyond Trends to Generate Growth
  • Green Marketing: The Good, The Bad and The Ugly About Going Green
  • SMEB Marketing: Marketing Is Not Only For The Big Boys
  • Accelerate Profitable Growth By Renovating Before You Innovate
  • Sell More By Understanding Your Customers' Consumers
  • Why Hispanic Marketing is a Hoax
  • Embracing the New Future of Marketing to Drive Increased Profits
  • Luxury Marketing: The "Premiumization" of Products
  • Avoid the Commoditization Trap
  • Doing Business on Your own Terms: Reputation Management