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6 Predictions for Alphabet and the New Google

Ben Parr

By Ben Parr (original source Inc.)

“Google just dropped an Alphabet-size bomb on the tech and business world — it is reorganizing into a new company called Alphabet, with Google (and Nest, Calico and others) as its subsidiaries. Google co-founders Larry Page and Sergey Brin will lead the new conglomerate, while longtime Google exec Sundar Pichai will take over as the new CEO of Google.

The new company will have seven divisions to start: Google, Calico, Nest, Fiber, Ventures, Capital, and the X Lab. Google will remain its biggest division, but it’s notable that Nest, Fiber, and the X Lab are now all separate entities. It’s a hint to where Alphabet will focus its ambitions.”

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