Peter Diamandis: Here’s How You’ll Buy Clothes in the FuturePeter Diamandis
Peter Diamandis talks virtual reality as a major emerging technology in today’s featured Big Think interview. In his new book Bold (co-authored with fellow Big Think expert Steven Kotler), Diamandis explains how exponential entrepreneurs need to think about and work with exponential technologies set to take the jump from deceptive to disruptive. In 2015 and beyond, virtual reality is that technology:
For virtual reality to transition from underrated dormancy to dynamic disruptor, it has to demonstrate its usefulness in making consumers’ lives easier. As an example, Diamandis offers a scenario in which he goes clothes-shopping in a VR store:
Diamandis would then have the option to watch a fashion show in which his virtual reality avatar models fashions until he decides the one he wants. After that, the outfit is either custom-made for him right there via 3D printing or delivered automatically that afternoon by robots from a local factory. And just like that, Diamandis has circumvented the mall, a tailor, and the current Amazon online shopping model as a whole.
That’s a visceral example of virtual reality’s capabilities to reshape the way business is done. By disrupting both brick-and-mortar clothes stores and traditional online shopping, VR will have taken a major step forward in its exponential growth cycle. Smart and savvy exponential entrepreneurs would therefore be wise to find ways to explore, innovate, and create wealth from this emerging technology before it’s too late.