Earvin "Magic" Johnson-known worldwide for his talent on the basketball court-has an equally impressive career off the court. As Chairman and Chief Executive Officer of Magic Johnson Enterprises, he has helped launch major business initiatives focused on revitalizing ethnically diverse urban communities by bringing brand-name businesses into them. This unique strategy has not only resulted in tremendous growth and success on a local level but nationwide as well.
In 1991, Johnson established the Magic Johnson Foundation (MJF) to develop programs and supporting services that address the educational, health and social needs of ethnically diverse, urban communities. Since then, it has become one of the most recognizable charitable organizations around the world. Johnson is widely recognized as and continues to be a leader of urban economic development that provides jobs, goods, and a new spirit of community.
Earvin faced challenges all of his life, but at one time, he faced the biggest challenge of all; his own brave battle with HIV. In this dramatic, exciting, and inspirational presentation, Earvin provides the audience with a behind-the-scenes look into his life, his triumphs and tragedies on and off the court and the strength and commitment he drew from supporters, friends and family.
Recognizing a dearth in services for those in need in urban areas, Earvin founded the Magic Johnson Foundation to develop programs and support community-based organizations that address the educational, health and social needs of ethnically diverse, urban communities. Based on his own experiences, he knew first-hand the challenges these communities had to overcome and saw the suffering that they inflicted on families. Since its inception, MJF has had phenomenal success due to the dedication and hard work of its founder. Learn from Earvin how you can make a difference in your own community and have a lasting impact that will renew its spirit.
As a young man, Earvin “Magic” Johnson admired his father and other small-town entrepreneurs who created jobs and served as leaders in his Midwestern community. He worked for them, watched them, and his interest in building communities through economic development grew even while his basketball career flourished. His fame as an NBA star gave him access to some of the most successful business leaders in the country. It was Earvin’s own entrepreneurial spirit that inspired them to serve as his mentors. Earvin made the transition from great athlete to greater entrepreneur through hard work and by avidly pursuing opportunities. In this compelling presentation, Earvin will provide strategies and insight on identifying unrecognized opportunities and how to capitalize on them for success. This presentation will inspire and enlighten anyone wishing to make a similar impact with their careers and business endeavors.